Riesling Downunder
LocationMelbourne, 2-16 September 2021
Year2021
RoleEvent Strategy, Production & Marketing
Key Outcomes
01
International wine producers and industry engagement
02
Premium consumer tasting experiences
03
Trade and media programming
04
Destination marketing for South Australian wine regions
05
Long-running annual event with global reputation
Overview
A premium wine event celebrating Riesling producers, regions and industry expertise from Australia and internationally, combining consumer experiences with trade engagement.
Our Role
Riesling Downunder brings together the world's finest Riesling producers for a multi-day program of tastings, masterclasses, producer dinners and trade events. 32 Degrees South delivers event strategy, production, hospitality programming and destination marketing across some of Australia's most celebrated wine regions.